Forum on current HR management issues held in Perm

Photo ин Vitaly Koksharov

As part of the event, the Perm city administration presented its approaches to urban environment development as a tool for talent retention.

The second forum "HR-2026: People. Meanings. Environment. Motivation. A Major Reassembly" was held in Perm. The event  organized by the Perm Chamber of Commerce and Industry brought together specialists, executives, business owners, and government representatives to discuss current solutions in the areas of recruitment, personnel management, and employee retention.

As part of the business program, Alexander Molokovskikh, Head of the Perm City Administration Office, presented approaches to urban environment development as a tool for talent retention. He explained how the development of a unified network of public spaces, a large-scale events agenda, the "Green Ring" project, and sports infrastructure contribute to creating a comfortable urban environment. Special attention was paid to the work of community centers, the development of youth spaces, the modernization of libraries, and the involvement of residents in grassroots project initiatives, making citizens true co-authors of their city.

"Public spaces are created first and foremost for the people who live and work here. The city belongs to every resident — it is they who determine its character and direction of development. We strive to create an environment that meets the needs of different generations. Together, we are building a city we can be proud of — a city where it is comfortable to live, work, and raise children," noted Alexander Molokovskikh.

During the subsequent discussion forum participants addressed Perm's role as one of the leading Russian cities in terms of balanced growth and the development of a "unique" trajectory. They also touched upon youth policy, the preservation of human capital, and successful corporate volunteering practices that help businesses and the city build effective cooperation.

Notably, this time the forum's program included two business venues, exhibition area and over 30 experts from Moscow, Yekaterinburg and Perm.